Throughout January we will be running our 31 Day Blog Challenge: 31 days to clean up, grow and improve your blog. What better time than the start of a new year to get things sorted and ready to go for a brand new year of blogging?
We'll be sharing 31 tips, ideas, and strategies for you to get things in order and make blogging easier. This is Day 5.
Today it's time to consolidate, update and add to your social media icons.
Social media changes quickly. A year ago, most bloggers had buttons for Facebook, Twitter, RSS, and Stumble Upon. A few had Pinterest, Google+ and maybe flickr.
Now StumbleUpon has gone by the wayside. Flickr is making a small comeback that we're keeping an eye on. Pinterest is a must. Google+ is still hit and miss but we are recommending you have a G+ account if for nothing more than the boost to SEO.
The two new big ones? Instagram and YouTube. More and more bloggers are going to video and starting up YouTube channels. And Instagram has surged ahead as a marketing tool for blogs.
Chances are good that you have one or all of these "newer" social media platforms - but have you added them to your blog?
Now is the time.
Make Your Social Media Icons Easy to Find
If we're starting to sound like a broken record on the whole "easy to find" thing it's because it's so very, very important. Usability plays a huge role in being a blog people come back to.
We see so many blogs that have Facebook connect buttons in the sidebar, twitter in the footer, and separate widget for pinterest and some are hidden away on a contact page.
Collect up all your social media accounts. Use uniform buttons. Line them all up in one widget. Need help? We offered up some great links in this post on 7 Tips to Instantly Make Your Blog More Reader Friendly (see point 3).
Standard spots for posting icons are at the top of your blog's sidebar or in or above the header. More and more bloggers are also adding them in their footers as a secondary location. If you're not a coding whiz, we suggest you stick to using your sidebar. And we don't recommend the footer as the only location but it's great to use it as an additional location.
Make it easy for your readers to connect with you so they can access all your great content across your different social media channels!